Real Conversations Across the Real Estate Ecosystem

This meetup brings together real estate investors and industry partners who believe the strongest opportunities grow from informed dialogue and long‑standing relationships.

This week’s meetup will take place at an active build site with the opprotunity to hear from those involved in the project.

Build to Sell: The New Construction Playbook With Patrick Henderson – Founder & Managing Partner, PLH Homes & Dietre Ffrench – Licensed Associate Broker, Atlanta Fine Homes Sotheby’s International Realty

What does it actually take to build new construction and sell at the top of the market?

We’ll cover:

• How to identify and structure a new construction opportunity – from a single lot to a multi-unit block
• Financing a ground-up project – from land acquisition through vertical construction
• What the numbers need to look like for a build-to-sell project to make sense
• How Patrick is currently executing this strategy live – on the site where this event is being held
• How to position and price new construction to sell at a premium in today’s market
• What buyers in Atlanta are actually looking for in a new build right now
• Lessons learned – what they’d repeat and what they’d change

Event Details

 Date: Wednesday, July 15

 Time: 6:30 – 8:30 PM

Location: PLH Homes Development Site | 1041 McLendon Dr, Decatur, GA 30033

About Conventus Meetup: Atlanta

Each gathering is an opportunity to stay connected to the market, exchange ideas across disciplines, and build a professional network rooted in trust and experience. Whether you’re actively investing, advising, or supporting real estate growth, your perspective adds value to the room.

This is more than a single event—it’s an ongoing conversation among people shaping the local real estate landscape. We hope you can join us!